Get ready to embark on an exciting journey that will transform your writing skills and open doors to endless opportunities. Throughout this course, we'll dive deep into the fundamentals of becoming a skilled digital copywriter. From mastering the essential groundwork to uncovering my top-notch tricks and hacks, you'll gain comprehensive knowledge and practical insights to excel in the world of copywriting.
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But it doesn't stop there. I've carefully curated a selection of my favourite resources to complement your learning experience. In the project description section, you'll find a comprehensive guidebook packed with valuable tips and techniques. And to ensure you have all the tools you need, I've included nearly two hours of engaging video content that will immerse you in the art of digital copywriting.
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Copywriting is a fascinating realm where creativity meets strategy, and language becomes a powerful tool. As you progress through this course, you'll discover the boundless potential of the English language and the art of persuasion. Drawing from my own experiences and industry insights, I'll share the secrets that have propelled me to success in this ever-evolving field.
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Together, we'll unlock the doors to a thriving copywriting career. You'll be equipped with the skills, knowledge, and confidence to craft compelling copy that captivates audiences, drives conversions, and leaves a lasting impact. Get ready to unleash your creativity and embark on a transformative journey into the world of digital copywriting.
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Are you ready to seize this opportunity?

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By the end of this class, you will possess the knowledge and skills necessary to thrive in the ever-changing digital landscape and drive impressive results for your business.
bite-sized lessons ā°
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Welcome to the class!
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What does a copywriter do?
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The ABCs of copywriting
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Golden rules for copywriting
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How to become a copywriter
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Know your audience
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The not-so-humble call to action (CTA)
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Writing for Facebook
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Instagram caption creation: A framework
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Mean business with LinkedIn
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How to write copy for newsletters
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How to write a video script (HIVE framework)
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How to write landing page copy
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Why start a blog?
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Introduction to SEO Copywriting
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Advanced SEO copywriting concepts
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Tips, tricks & hacks
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Tools & resources
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Google Trends demo
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Your assignment (and a huge thank you!)
